Many companies are looking for the silver bullet to find success in social media.  We have now passed the honeymoon period where everyone is happy that social media is free and therefore any attention generated from having a “social media campaign” is worthwhile.  The time/money investments are apparent to all who have started a serious [...]

The best way to learn about how to make your social media campaigns ENGAGING is to see what has worked for others in the past.  In this post I share over 30 case studies in social media that will give you a good look at what works and what does not.  The case studies are [...]

Who are the groups “doing it right” when it comes to ad campaigns on Twitter? In this post we will take a look at what has made for successful campaigns on Twitter 6 separate groups.

Looking to engage social media?  Here are some great tips on how to do it -
1.)Start a twitter account – if you’re looking for a grassroots/low-cost way to get some interaction going with your potential customer base this is a great way to do it
2.) Start a facebook account – again, low-cost and a good [...]